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A/B Testing in Real World: A Message Marketer’s Journey through Internet Dating

A/B Testing in Real World: A Message Marketer’s Journey through Internet Dating

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Testing everything. Does an orange switch are better when compared to a button that is blue my e-mail? Test that. Just just just What can I purchase at In-N-Out: two doubles that are double one 4?4? Test drive it. Is this Tinder profile picture with my loved ones a lot better than me personally searching an epic revolution in Tahiti? Test that.

Being a contact marketer has taught me personally one critical thing: you won’t ever really understand what realy works most readily useful before you test drive it and prove a rightful champion. And in the last three years, I’ve taken my passion for assessment optimization and used it to my dating life. This was once embarrassing…until i discovered items that worked and things that didn’t, which made internet dating less in regards to the guesswork and much more about technology. Come join me personally on my journey through A/B evaluation into the global realm of online dating sites!

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I’m Mike.